Dubai, UAE: Invygo has raised $1 million USD in funding, as it looks to accelerate its expansion plans across the Middle East.
The Dubai based startup and app-based car subscription service plans to use the funds to grow the business further by invest in technology and expanding into new customer segments.
This investment is part of the “Pre-Series A” funding round led by EQ2 ventures, Class 5 Global, and 500 Startups, who are confident that Invygo has cornered the market by providing customers with greater flexibility in terms of finance options, choice in vehicles and excellent customer service model.
The news follows the latest funding injection from Q4 2019, and since then Invygo has grown substantially by tripling the customer number base, increasing its dealership partners from two to seven. Furthermore, it now has 12 car brands on the platform offering greater choice for customers.
CEO and Co-Founder Eslam Hussein commented: “We are incredibly pleased to see further confidence from our investors with this latest funding round especially in the current climate.
“Our teams have received ongoing feedback from our customers stating they have seen real value of the subscription model, over owning a car. With many people working from home and spending less time driving to and from work, our customers have been able to easily pause their subscription, swap to a less expensive car, or save money by choosing a lower mileage option.
“We’re happy that our business model has been able to help people at this time, who otherwise would have been tied into monthly loan payments even though their life circumstances had changed.”
Invygo’s value proposition looks even more relevant in this post-Covid19 world, with consumers still expecting to drive a car of their choice, but without the visibility to commit for 3 or 5 years.
Eslam and Pulkit are gathering an A-star team to solve this issue, and can scale their tech platform across numerous markets where consumers are facing frictions to traditional car ownership. We look forward to continue helping them in this journey.”
Invygo is the first app-based car subscription company in the MENA region, offering an alternative to owning or leasing a car.
Customers can choose a car, upload their license and sign their documents all from within the app and have the car delivered for free to their home within hours.
With a monthly subscription service, no long-term commitment or hidden fees involved, customers can request servicing or return their car with the tap of a button whenever they need.
This flexible car-sharing alternative aims to attract users who are looking for high-quality customer experience and an alternative to the traditional car ownership and leasing options available in the market.