The digital milkman startup, Doodhwala, has raised an undisclosed amount of funding in its pre-Series A round from investor Tom Varkey, a partner at Stonehill Capital, USA.
The app delivers over 70 varieties of milk while allowing users to shop ad hoc everything from meat, vegetables, and fruits to shelf-stable items. Since deliveries are between 4am to 7am shoppers receive fresh milk and groceries.
“We are the first in Bengaluru to provide fresh farm milk directly to houses. We have achieved this using a hybrid delivery model of part time delivery boys and existing doodhwalas who have a milk delivery network,” said Ebrahim Akbari, Co- Founder, Doodhwala.
“The infrastructure of fresh milk delivery in India is haphazard despite high demand and a shortage of supply. This gap makes us essential to milk suppliers and creates dependency on our delivery network. Customer acquisition is also very easy and cheap. Customers love the ease of receiving their daily essentials along with milk, and the comfort of getting in touch with their doodhwala.”
Founded in 2015, Doodhwala is progressing steadily with over 1,00,000 monthly deliveries. The startup has expanded operations to Pune while other cities are in its pipeline.
“Doodhwala has an exceptional approach to the daily needs market. Their unit economics are healthy, as they have an impressive delivery infrastructure with a 25 percent month-on-month growth rate,” said Investor, Tom Varkey.
Doodhwala is soon looking to close its Series A round. The startup will use its current funding to upgrade its technology, further penetrate the market, and grow its team size.
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