“Keep working hard, keep striving, keep believing, things may take some time, but you are getting closer and closer to your dreams as long as you keep on going”
Like many other beautiful quotes given by various personalities, this motivational quote may also have been said by Doe Zantamata but meeting the person living through all these quotes makes you realize that these are not just quotes but the multi-dimensional image of many lives.
Today we are introducing one such personality who never considered the option of giving up an option. Even after reaching the dead-end of three initiatives, he never let-go of his hunger for entrepreneurship. Meet Manish Arora, founder of Cashdealkart, India’s coolest cashback website.
Born and brought-up in the royal city of India, Chandigarh, Manish grew embedded in the morals of middle class family where scoring high grades and earning a decent salaried job is the top most priority. “After completing my masters in pharmacy I joined my first job in the same domain, but honestly from the very initial day I wanted to quit it and do something of my own” says Manish. “I started off with a BPO, but unfortunately I failed. Then I started a pharmaceutical distribution company, but the result was same, then again I tried my luck by inaugurating a coaching institute but that didn’t work either” adds Manish.
“It was in 2009-10, when I got to know about the concept of Affiliate marketing setting so well in India because of the continuously increasing internet breach. I wondered how the coupon websites work on the backhand and started digging on the matter and soon interest compelled me to create a company out of it. But for a better selling prospect you need to be one step ahead of your competitors, so I incorporated the concept of sharing the commission getting from the affiliates with the customers”.
But as they say Idea is just a beginning, execution is what makes you the real deal, Manish started off with learning the concepts of affiliate marketing via online and offline medium, also being from the medicine background, he was blank on the technical front too, so learning all that stuff was pretty much challenge in itself.
Talking about the contribution towards the society Manish adds “We all enjoy a little extra savings, be it in a form of savings or in a form of a freebie. So with Cashdealkart I am just trying to add more delightful feeling in day-to-day shopping experience”