Recently, the British multinational advertising and public relations company WPP announced its list of top 100 Chinese brands ranking in London with an aim to acknowledge Chinese companies’ growing reputation on the international business stage.
In this list, the Chinese internet giant Tencent topped the position and was termed as the most important company in China. Tencent was followed by e-commerce leader Alibaba and the leading telecoms company China Mobile.
“Companies that back their brands with the power of creativity and ideas will be the winners in today’s world of innovation and change, and China excels in this respect,” said David Roth, chairman of BrandZ and BAV Group, which are subsidiaries of WPP.
Apart from this, the top 10 included the telecommunications company Huawei, the Chinese liquor producer Moutai, and the world’s biggest bank in terms of assets, Industrial and Commercial Bank of China. Also, the list mentioned many innovative private-sector companies that are playing an important role in China’s structural transformation.
Along with the BrandZ China Top 100 ranking, WPP also unveiled a listing of the top 50 Chinese companies ranked by brand recognition internationally. This list was topped by Chinese computer maker Lenovo, followed by Huawei, and Alibaba.