Sunday, November 17

ANALYSIS

“Amazon, Flipkart, Snapdeal, Paytm” ,  Big 4’s App Performance in 2015 by Deepak Abbot
ANALYSIS

“Amazon, Flipkart, Snapdeal, Paytm” ,  Big 4’s App Performance in 2015 by Deepak Abbot

Following up on my last year’s post on Mobile Commerce, I decided to focus only on Big 4 this time primarily due to lack of time. Here is what I published in Dec 2014: Mobile Commerce Growth in 2014 - It's An App World Let's take a visual look at how some of the top mobile commerce Apps of India grew in the year 2014, which also points…growthbug.com The numbers shown below are based on my formula based on publicly available data. Plus I have used all the free sources of data (non-paid) available from popular App store analytics platforms. The charts below are only for Android, which IMO would be 85% of all App traffic. Flipkart maintained its leadership in 2015: Flipkart grew 2x: Returning users: Month 2 retention seems to be the biggest concern for all: Num...
Analysis: Expedia Vacation Deprivation Report 2015
ANALYSIS

Analysis: Expedia Vacation Deprivation Report 2015

New Delhi, Delhi, India - Business Wire India Expedia, one of the world's largest full-service online travel sites, today released the results of the 2015 Vacation Deprivation study, an annual study of vacation habits across multiple countries and continents. The survey highlights that India is the fourth most vacation deprived nation globally, with 65% of Indians saying they feel very or somewhat vacation deprived, and 20% saying they are very vacation deprived. “Vacations play a critical role in creating a work-life balance as it reenergizes people to be more focused at work (53% Indians agree). According to Expedia’s 2015 Vacation Deprivation Survey, 54% of Indians would prefer more vacation days over a pay rise, the highest globally. Although, the cost of taking a vacation is often w...