The leading edtech platform Byju’s has reportedly acquired Math Adventures which is an online mathematics learning startup based in Bengaluru. However, the amount of the deal has not been disclosed yet.
This acquisition by Byju’s marks as the fourth acquisition of the company. Last year, Byju’s acquired two startups namely TutorVista and Edurite in July and Vidyartha in January. After the acquisition process, the team of Math Adventures will become a part of the Byju’s content and R&D team.
“Math Adventures’ activities will help us with our K-3 product development,” said Byju Raveendran, chief executive of Byju’s. “The founder comes with a strong math background and also a research and development background in math activities. The team will now be a part of the content and R&D team.”
The basic purpose of this acquisition is to build the K-3 product line of Byju’s. Math Adventures was advised by investment bank Merisis on the particular transaction.
Founded in 2012, Math Adventures is the creation of a husband and wife duo Ashok Nair and Vidya Jayaraman. This platform helps the students to learn and study through a combination of short videos and an activity-based approach that uses workbooks and tablets. Basically, the learning is carried on online. The startup had also collaborated with schools for classes from pre-KG to the grade eight.
Math Adventures has an estimated enrollment of around 7,000 students across 12 schools, mostly in Bengaluru. Apart from Bengaluru, it has a small existence in cities like Mysuru, Tezpur and Jodhpur. The model comprises a Math Adventures facilitator taking up one math class out of the allocated weekly math classes and making students understand concepts they had learned in the conventional class using activities.
Byju’s on the other hand, is currently offering learning programs for students for classes 4-12 (K-12) and competitive exams like JEE, NEET, CAT, IAS, GRE and GMAT. The unicorn makes offers original content, rich animations, interactive simulations and engaging video lessons.
The company has around 20 million registered students, 1.26 million annual paid subscriptions and sees an addition of 1.5 million registered students every month. It is growing consistently at 100% annually and with all these funding and acquisitions, it will soon become a global leader, as it has plans to launch the international version of its learning app.