The e-commerce fashion players Myntra and Jabing that have played a major role in the industry are reportedly merging and this has come days after Walmart put the two fashion businesses of the Flipkart Group under direct control of CEO Kalyan Krishnamurthy. “Since Myntra’s purchase of Jabong in mid-2016, the two brands have been steadily integrating key […]
The online fashion retailer Myntra is making efforts to widen its portfolio of private brands and this time it has launched a plus size apparel brand called Sztori. This brand is designed to suit a larger range of body shapes and sizes. The particular brand will offer over 225 styles and designs including, Tees, denims, tops, […]
The popular online fashion and lifestyle company Myntra has reportedly launched an ethnic brand with actor Saif Ali Khan known as ‘House of Pataudi’. The company co-owns majority of the brand along with the actor and Exceed Entertainment. “We have seen a lot of searches for ethnic wear on Myntra and decided to launch a brand […]
With senior executives resigning from various important companies, Chief marketing officer of Myntra and head of Jabong Gunjan Soni, and Myntra’s chief strategy officer and head of categories Ananya Tripathi have decided to leave the organization. Both the executives will work with their respective companies till the end of this year. “Gunjan has played a key role in firmly positioning the […]
India’s largest online marketplace Myntra is planning to soon enter the offline market space with the retailing of beauty and cosmetics products under Myntra Beauty brand. Soon after launching its first offline store for Roadster, the e-talier is now stepping ahead with its O2O (online to offline) business. At present, the company sells more than 100 beauty […]
The popular Indian e-commerce company Myntra is now on board to accelerate its growth by increasing the number of its offline stores from 12 to 100 in the coming two years’ time with the aim to make its private label business stronger. According to the reports, the fashion etailer will open 50 stores featuring its […]
Myntra’s marketing strategies and intelligence have lately given a boost to the fashion and lifestyle business of its parent company Flipkart. The losses for the FY17 have reduced by 25% to Rs. 655 crore as against Rs. 823 crore in the previous year. The major strategy adopted by the fashion and lifestyle etailer has been […]
Mfine, a health-tech startup focused predominantly in Artificial Intelligence recently raised a Series A funding round of $4.2 Mn led by Prime Venture Partners. This round of funding also saw the participation of existing investors such as Stellaris Venture Partners and Mayur Abhaya who is also an entrepreneur in healthcare. This is the second time […]
India’s leading online fashion platform Myntra has acquired Bengaluru based Witworks. Witworks is a technology startup making smart wearable devices and their underlying software. Witworks team will join Mytnra R&D department after the acquisition to further strengthening the company’s robust technology team and augment its product development capabilities. The acquisition will help Myntra to develop wearable products for their […]
Mithun Sundar, former PepsiCo Senior Director will now be taking over Myntra’s Naresh Krishnaswamy position as Chief Revenue Officer and assist Myntra in its journey in growing its operations and the business as well. Mithun will be heavily relied on in proposing and implementing strategies in the firm’s near and long-term future. Mithun, graduated his […]
Flipkart owned India’s leading fashion e-commerce company Myntra turnover zoom of ₹2,000 crore in fiscal 2016-17, an 87% jump from the previous year, according to a filing with the Ministry of Corporate Affairs. The company had posted a ₹816 crore loss in FY16. Tofler a data-tracking platform published this report. As per the report, 94% revenue […]
Online fashion retailer Myntra has won the rights to manage Esprit’s Indian offline stores along with their sale on its online platform, months after the e-commerce firm bagged a similar deal from Spanish fashion brand Mango.