Thursday, December 19

Organic Juice and Beverage Maker Raises Funding from Sequoia Capital

Raw Pressery, the organic cold-pressed juice and beverage maker, has completed a funding round of $10 Mn (Rs 65 crore) from existing investors Sequoia Capital, Saama Capital and DSG Consumer products.

The funds raised will serve in expanding the company’s footprint across international markets. The beverage firm is also holding talks with its family office and institutional investors to raise an additional $5 million that will be added to the sum raised in this funding round. The deal will close in coming two months.

This latest funding round brings the firm’s total funds from investors to about $22.8 Mn (Rs 155 crore) not inclusive of the $5 million that is still pending. The latest funding round happened in late 2017 when Raw Pressery raised $6 million in a Series C funding from existing investors. The company notably boasts Indian actress Jacqueline Fernandez as investor when the latter fueled the firm with $543K in April 2017.

Based in Mumbai and founded in 2013 by Anuj Rakyan, Raw Pressery is looking to expand its operations in international markets such as Southeast Asia and strengthen its distribution and supply chain.

“We are looking to start a pilot of our operations in Southeast Asia starting with Singapore and then Kuala Lumpur. We will go live in these markets next year,” CEO Anuj Rakyan stated.

Raw Pressery is currently setting up a production plant in West Asia to bolster up its operations in Middle-East that recently begun.

The consumer startup claims to growth by 120% in FY18 and is looking forward to reflect this result in revenues as well by driving it to over 112% in FY19. The ‘clean label beverage’ brand is also setting up to triple its retail touch points locally by FY19, while it currently stands at 2,000 units.