Razorpay, an online payments platform, today, announced the launch of “Flash Checkout”, which will cut down transaction times by 60% when the card is saved with Razorpay, further simplifying online payments.
In our constant endeavor to simplify transactions, this feature will help customers close a transaction quicker and bring these benefits to the entire gamut of Razorpay’s merchants, said Shashank Kumar, Co-Founder, Razorpay.
The product runs on a patent-pending technology through which a customer needs to authenticate themselves only once on a mobile device. Following which, all saved cards will be available across merchants of Razorpay helping users have simpler and faster transactions on mobile and desktop transactions. The device authentication feature is a first in the payments industry and drastically reduces the need to have cumbersome verification processes for each transaction.
The card saving feature in Flash Checkout will help merchants increase customer retention and improve transaction speeds. Before we developed this, merchants needed to write complex integrations just to enable card saving.
However, with Flash Checkout, not a single extra line of code is needed, making it the easiest way to offer card saving to end customers.