Tuesday, April 23

Tag: content

Mashable Received $15 Million Funding From Time Warner
1Apr By AnkitaNo Comments
FUNDING

Mashable Received $15 Million Funding From Time Warner

The News website Mashable (digital media) received $15 million funding round from Time Warner Inc.’s Turner division (traditional TV network). Mashable will use the latest funding round to expand its video offerings, including on traditional TV, and enhance its advertising capabilities, according to the statement. The funding will also use to co-develop and distribute video content of Turner’s TBS, TNT channels and Mashable. Both companies will work together on new technology and advertising opportunities, according to a statement Thursday. In addition, Kevin Reilly, chief creative officer for Turner Entertainment and president of TBS and TNT, will join Mashable’s board. Turner and other media companies are looking to digital publishers to reach younger audiences that may not subs...
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Voot Video-on-Demand Service Launched in India
30Mar By Press Trust of IndiaNo Comments
News

Voot Video-on-Demand Service Launched in India

Media and entertainment major Viacom18 Tuesday launched its advertising-led video-on-demand platform Voot. Voot, a 50:50 joint venture between Viacom Group and the Mukesh Ambani-led Reliance Industries, will have a large repository of original content and roll out shows in both long and short formats across genres like comedy and drama. The platform will have kids characters from across networks, from Nick characters like Dora, Spongebob, Motu Patlu to external popular characters like Chhota Bheem and Pokémon. It will also move its content library including Colors, MTV and Nick to be digitally available only on Voot. "This market is at the cusp of a digital boom with over 400 million Internet users and over 200 million smartphone users spending significant amount of tim...
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Wittyfeed- A Story of World’s 2nd Largest & India’s Largest Viral Content Company
30Mar By RishabhNo Comments
Story

Wittyfeed- A Story of World’s 2nd Largest & India’s Largest Viral Content Company

WittyFeed.com, a name heard by many but whose story is yet not been told completely! WittyFeed holds a history, which is not only interesting but also inspiring. It is a company that has seen times that has caused many startups to die, it has fought and is now truly an example of hard work and dedication with its success. Mr. Vinay Singhal, founder of WittyFeed.com shares his success with Pixr8 in a recent interview. Taking time out in this festive weekend from his busy schedule, Mr. Singhal did gave plenty of time and attention to celebrating the grand success of Wittyeed.com. He was quick and precise and kept the conversation to the point. “Currently WittyFeed.com gets 120 Million unique visitors on a month-on-month basis, converting to about 400 Million page views. It makes us wo...
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Use of Indian Languages is Critical to Achieve The Digital India Dream: Report
20Feb By NitishNo Comments
News

Use of Indian Languages is Critical to Achieve The Digital India Dream: Report

New Delhi- Advocating the need for more content in Indian languages to propel internet penetration, a report titled ‘Proliferation of Indian Languages on Internet’ finds that enabling local language content on the Internet will lead to a growth of 39% in the current Internet user base. 75% growth will be from the rural users while only 16% growth will come from urban India. The report, published by the Internet and Mobile Association of India (IAMAI), finds that The English language still accounts for 56% of the content on the worldwide web while Indian languages account for less than 0.1%. However, while The Internet in India is predominantly English, there is a high potential for regional language content. According to the report, in the last year alone, Hindi content on the web has gro...
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Grow Your Business With The Art of Story-telling – Steve Lazuka
7Sep By No Comments
BLOGS

Grow Your Business With The Art of Story-telling – Steve Lazuka

In recent years, content storytelling has provided special value beyond traditional marketing techniques as it allows small business owners to humanize their brand, brings their products and services to life and ultimately increases sales. Every day, users are bombarded with content, consisting, on average, of more than 100,000 words in total, says Digital Marketing Philippines. If you want to stick in your readers’ minds, your content needs to stand out — and one of the best ways to do this is to tell a story. (more…)
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