Wednesday, April 24

Tag: Adverts

Facebook Says 126M Americans May Have Seen Russia-Linked Political Posts
31Oct By reutersNo Comments
USA

Facebook Says 126M Americans May Have Seen Russia-Linked Political Posts

Facebook Inc said on Monday that Russia-based operatives published about 80,000 posts on the social network over a two-year period in an effort to sway U.S. politics and that about 126 million Americans may have seen the posts during that time. Facebook’s latest data on the Russia-linked posts - possibly reaching around half of the U.S. population of voting age - far exceeds the company’s previous disclosures. It was included in written testimony provided to U.S. lawmakers, and seen by Reuters, ahead of key hearings with social media and technology companies about Russian meddling in elections on Capitol Hill this week. Twitter Inc separately has found 2,752 accounts linked to Russian operatives, a source familiar with the company’s written testimony said. That estimate is up from a ...
Read More
25Oct By reutersNo Comments
USA

Twitter To Label Election Ads After U.S. Regulatory Threat

Twitter Inc said on Tuesday it would add labels to election-related advertisements and say who is behind each of them, after a threat of regulation from the United States over the lack of disclosure for political spending on social media. Twitter, acting a month after Facebook Inc launched a similar overhaul of political ads, said in a blog post it would start a website so people could see identities of buyers, targeting demographics and total ad spend by election advertisers. Silicon Valley social media firms and the political ads that run on their websites have generally been free of the disclaimers and other regulatory demands that U.S. authorities impose on television, radio and satellite services. Calls for that to change have grown, however, after Twitter, Facebook and Alpha...
Read More